Mabwe kubva paimba yaSwarovski - chiratidzo chekuravira kwakanaka uye aristocracalcy. Ivo vari kusimbisa kushongedza, zvifananidzo uye zvinopfeka zvemanheru. Nekuda kwekutaridzika zvisina musoro uye iyo yakapenya gloss, makristasi akafanana neakarukwa madhaimani akasarudzika, izvo zvisiri zvemunhu wese nehomwe. Mafambiro akaonekwa maSwarovski, uye nei ivo vari kuda pasi rese.
Ndiani akamira pamavambo ekugadzirwa?
Muvambi wenyaya, Daniel Swarovski, aibva kuBohemia - munda weGerman, uyo aive akakurumbira kumhizha-girazi. Baba vaGuy vaiita zvishongo zvine hanya. Kuve mukomana, muvambi weCrystal Humambo anoyemura zvinhu zvine hukasha hwevanokudzwa.
Sezvo ashanduka chiitiko chetsika nhaka yekristaro, Danieri anova tenzi wekutanga. Sezvo anga ari pane imwe yeairatidziro muParis uye nekuona mota dzekutanga dzichishanda kubva kune mains, iyo yechidiki enjinjini inosarudza kugadzira muchina wemagetsi wekucheka. Kuita kwake kuita kwakachengetedzwa nebudiriro, - Swarovski inoshandisa muchina wekukwevera wekugadzirisa matombo uye kuchema.
Iyo kambani yaive sei muSwarovski?
Kuti usakwikwidze neBohemian mhizha, Daniel anofamba kuna tyrol. Muguta reWatch muna 1985, anobvarura bhizinesi rake. Iyo kambani yakatanga kumudaidze zita.
Kugadzirwa kwemakristasi kwaive pedyo neRwizi rwegomo. Iyo nharaunda uye Injiniya Yekudzidza muridzi wekambani yakatamba ruoko - Akavaka yakavanzika Hydroelectric Station pane Reservoir, iyo inoita kuti ive yakakosha kuderedza magetsi emitengo.
Nenguva isipi, chigadzirwa chaDaniel chakafunga kuburitsa kuParistur tailor. Matombo anonaka anopenya akasimbiswa nemakonzo eFrance, uye pasina nguva vakatanga kushongedza zvinhu zveWadhi yevakadzi vakapfuma. Makristasi ayo aishandiswa kwete kungopedza zvipfeko, asiwo kugadzira zvishongo zvakanaka.
Bhizinesi Danieri rakakwira! Swarovskiv 1952 Akafa ane makore makumi mapfumbamwe nemashanu. Vanakomana vayo vatatu vakatevera tsoka dzaBaba, vakasiya bhizinesi rakabudirira uye mamirioni mamiriro.
Daniel Swarovski akasangana sei?
Crystal nyaya tenzi haana kumboedza kuburitsa chigadzirwa chake chemadhaimani. Aigara aine chivimbo chekuti akagadzirwa akachekwa akachekwa mune yakanyanya kutemwa mukunaka kwayo uye nyasha haina kuderera kune yakasimba kumaminerari akasimba ezvisikwa.
Nekudaro, nekuda kwehunhu hwayo hunonaka, transparency uye dzinopfachukira muzuva, zvigadzirwa zvekristaro zvakapinda mumasasi, kutsiva kushambadzira kwemadhaimendi ekudhura. Mhete ine rhinestones, zvisina kujairika mabhureki, zvindori zvindori uye mabhatani anoshamisa akabva akakonzera ranonance mumhando dzesimbi. Pivot vakadzi vanoyemura runako uye nyasha dzechisimba chekristaro. Pakati pevanoyemurikira vezvishongo zvakadaro vaive nemurume nemudzimai.
Nyoresa Brand
Kekutanga, iyo chiratidzo "Swarovski" yakanyorwa muna 1900. Panguva ino chiratidzo chaive chatozivikanwa pasi rese. Asi tekinoroji inokosha yekugadzira yakanakira pachena crystal ichiri yakachengetedzwa chakavanzika.
Zvishongedzo uye zvipfeko zvine matombo kubva kuSwarovski zvakachengetwa zvakadai saMarlene Dietrich, Merilin Monroe, Madonna, Britney Spearz, Girdy Sauckson, Jennifer Lopez nevamwe vazhinji. Nekudaro, mafungiro akasimbiswa munharaunda iyo matombo ekunyepedzera haakwanise kutaridzika uye akaremara, anoregererwa zvizere nezvigadzirwa kubva kune yakakurumbira brand.
Chokwadi chinonakidza nezvekambani Swarovski
Gore rega rega Swarovski inoburitsa mabhiriyoni makumi maviri egirazi matombo. Kutengesa kwezvemakristani zvigadzirwa zvakatenderedza nyika zvinogara shumba kugovana - 80%. Kugadzirwa kwekunyora kwekristaro kwakanyatsorongedzwa. Mushure mekusikwa kwekuunganidzwa, sketches, mifananidzo yapera, marongwa ehunyanzvi aparadzwa. Kutenda kune yakanyanya kutevedzera zvakavanzika, hapana mugadziri munyika aigona kugadzira matombo kubva kune crystal akacheka, achitevedzera madhaimani akasvibirira.
Rhinestones kubva kuSwarovski inosungirirwa kune yakakosha-simba glue, iyo yakakodzera chero nzvimbo. Ive nechokwadi chekuti havazombofi vakanyangarika kubva kunzvimbo yekujoina. Uye zvekuti mutengi wechigadzirwa haafisi muhunhu, hupenyu hwese waranti hunopihwa pane zvigadzirwa zveumbozha.
Mipendero yese yeScharvski matombo akanakisa pane kupukutwa. Ivo vanosiyana mukujekeswa kwemitsetse uye zvakanyanya kupinza. Nekuda kwekubudirira kweiyo yakakwira indekisi yechiedza, runyerekupe runyararo runowanikwa. Uye zvakare, dombo rimwe nerimwe rinobva kuCrystal rine izwi rayo. Edza kugogodza pamusoro payo nechero chinhu chakaonda, uye iwe uchanzwa imwe yakanaka mongwe.
Zvinonakidza kuziva kuti dzimbahwe dzekambani yakakurumbira ichiri muguta diki reWenthens muAustria. Muguta rimwe chetero pane museum museum of makristasi kubva kuSwarovski. Mari yekushanyira nzvimbo yakasarudzika ichabhadhara chete makumi maviri euros.
Scharovski makristasi anongova akasarudzika. Ivo vanobvisa kupenya kwemvura uye kupenya. Kutakura mbatya, dzakabatanidzwa nematombo uye rhinesteses, dzive dzakakura zviyero kumba uye shongedza zvinhu zvako zvaunofarira nekristasi zvinhu hazvina zvakachipa. Asi chii chisingagone kuita kune runako!